> ## Content Index > Fetch the complete content index at: https://www.cjchilvers.com/llms.txt > Use this file to discover other available public pages before exploring further. # Can you spot vintage slop? - URL: https://www.cjchilvers.com/blog/can-you-spot-vintage-slop/ - Published: 2026-11-05T17:03:17.000Z - Updated: 2026-11-05T17:03:17.000Z - Author: CJ Chilvers - Tags: ai, writing Slop is nothing new. For decades, we’ve been taught to avoid clichés and jargon in our work. AI just made the list of slop-coded words a bit longer. You might be surprised by the words and terms other generations questioned that we perceive as normal (and human). While scanning my grandparents’ records, I recently discovered a program from my grandma’s 50th high school reunion in 1983\. I wanted to share two insightful pages with you. - A list of “50 Things Unheard of 50 Years Ago,” which is just inherently interesting - A list of terms “no one said in 1933,” which is a rare look at what was considered slop to the “Greatest Generation” ![](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/2026/11/IMG_1739.jpeg) ![](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/2026/11/IMG_1740.jpeg) ![](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/2026/11/IMG_1741.jpeg) It reminded me of the many times George Carlin joked about new (to him) terms like “senior citizen” and “hopefully.” Spoiler: he wasn’t a big fan. He famously complained, almost four decades ago, that modern soft language and euphemisms, “take the life out of life.” I think that’s a better argument against slop than anything I’ve heard in the AI era. It also makes me wonder why all this technology has yet to compete with the creativity of a grumpy old man with a pen. — [CJ](https://cjchilvers.com/?ref=cjchilvers.com) P.S. If you want to show up in AI citations (especially in B2B) [adding stats and quotes from relevant sources can boost your AI visibility by up to 40%](https://kaleigh-moore.beehiiv.com/p/5-things-content-marketers-seos-should-stop-doing-in-2026?utm%5Fsource=kaleigh-moore.beehiiv.com&utm%5Fmedium=newsletter&utm%5Fcampaign=5-things-content-marketers-seos-should-stop-doing-in-2026&%5Fbhlid=2492b6559bb65412b71d287b2497a75f729d6ae6). Being the origin of those citations is the goal. Businesses aren’t getting that message. B2B SaaS companies have [increased the number of blog posts they’re publishing by 151%](https://www.contentbrands.co/b2b-saas-blogging-benchmarks?ref=cjchilvers.com) since the debut of ChatGPT (curious, huh?). However, [only 2.4%](https://www.contentbrands.co/b2b-saas-blogging-benchmarks?ref=cjchilvers.com) of these posts included “original research or perspectives.” Seems like an opportunity to me. P.P.S. Everyone in newsletter publishing seems to be agreeing on few things this month: [LinkedIn newsletters have stopped working](https://www.linkedin.com/feed/update/urn:li:activity:7523727034028761090/?ref=cjchilvers.com). [LinkedIn posts are working incredibly well for AI visibility](https://kaleigh-moore.beehiiv.com/p/ai-search-cites-linkedin-4x-more-often-in-b2b?utm%5Fsource=kaleigh-moore.beehiiv.com&utm%5Fmedium=newsletter&utm%5Fcampaign=ai-search-cites-linkedin-4x-more-often-in-b2b&%5Fbhlid=028b13a99aadeba350323f1910a288950006a4a1). [The discoverability advantage at Substack has plateaued](https://www.linkedin.com/posts/mannyreyesm%5F7-out-of-8-substack-operators-ive-spoken-share-7523709893388939264-XAhW/?utm%5Fsource=letterland-brief.beehiiv.com&utm%5Fmedium=newsletter). Regular email newsletters are still [the underrated safe haven](https://www.niemanlab.org/2026/09/how-publishers-are-rethinking-audience-engagement-five-takeaways-from-the-future-of-media-technology-conference/?ref=cjchilvers.com) in all this chaos. P.P.P.S. Fast Company has decided to finally side with us on the advantages of human-based marketing with their new piece, [Personality Is the New Fuel for Marketing](https://www.fastcompany.com/91633011/personality-is-the-new-fuel-for-marketing?ref=cjchilvers.com). Yes, welcome to 1995. --- Become a [VIP supporter](https://www.cjchilvers.com/vip/#/portal/signup). [Book a 1:1 strategy call](https://calendly.com/cjchilvers/60min?ref=cjchilvers.com&month=2026-09).