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# Marketing Maps Vs. Marketing Plans
- URL: https://www.cjchilvers.com/blog/marketing-maps-vs-marketing-plans/
- Published: 2021-08-21T16:01:05.000Z
- Updated: 2021-08-21T16:01:05.000Z
- Author: CJ Chilvers
- Tags: marketing, business

Both are needed.

Both must change on the fly to fully be realized.

But it’s the marketing map that stirs the most inspiration. It’s a look inside the brain of a creator — messy but clear on principle.

This is Walt Disney’s from 1957 (via [George Mack](https://twitter.com/george%5F%5Fmack/status/1422292923777966083?ref=cjchilvers.com)):

![disney1957.jpeg](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/content/v1/5fb175dc7c803320180cf83a/1629560890359-2V4F0G8CQFPK03FZQ0KS/disney1957.jpeg)

This is Chris Ducker’s (via his book [Rise of the Youpreneur](https://amzn.to/3mpUWH0?ref=cjchilvers.com)):

![](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/content/v1/5fb175dc7c803320180cf83a/1629561062432-D6DWG2QT5GSJEILDFOCE/chrisducker.jpg)

This is from [David Perell](https://twitter.com/david%5Fperell/status/1264712805174870016?ref=cjchilvers.com) (the youngest entrepreneur I could find with such a map):

![david.jpg](https://storage.ghost.io/c/93/30/933059b9-0a90-40a6-8ecc-04cdf152178d/content/images/content/v1/5fb175dc7c803320180cf83a/1629561033089-CZQB17A9YQW4YT9YZQOC/david.jpg)

[I’d love to see yours](https://www.cjchilvers.com/contact).