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CJ Chilvers

If you’re reading this, I’m probably not doing my job. I want you to read less of this kind of thing and create stuff that makes you happy. I’m CJ. I make honest and useful books and essays at the intersection of creativity and sanity — an oasis in the creator economy.

I deliver by blog, email, RSS, and your choice of social media.

Recent Posts

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Create like an Icelander.

What a month! Thanks so much for all the messages about the new book. For everyone who asked: yes, it will be available physically. I’m working on it now. Here are a few of the things I thought were worth sharing in the meantime. 1. Dan Oshinsky of Inbox

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Read an Excerpt from Principles for Newsletters

Dan Oshinsky of Inbox Collective was nice enough to feature 15 of the 49 lessons in my new book today. I really love the community Dan has fostered around newsletters. Make sure to subscribe to his newsletter – the newsletter of record for newsletter publishers.

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Behind-the-Scenes: Principles for Newsletters

First, thank you to everyone who bought the new book over the past few weeks. After just one email, around 3% of you immediately bought the book — not clicked on — bought. That’s huge. Thank you so much! Like any book, there’s bound to be questions about the choices