publishing
Put relationships first.
This has been the conclusion I’ve reached at middle age as well — about marketing, publishing, business, parenting, everything. We’re hardwired for this. That’s why it’s so prominent in my personal publishing principles [https://www.cjchilvers.com/personal-publishing-principles/]. From Cal Newport via Lex Fridman [https://youtu.be/
Audience First Vs. Product First
Every year (maybe six months lately), creators post about why you should create a products, then build an audience for the product; or build an audience first and create products based on their needs. It’s a false choice. Reject this premise. You need both. Both need constant attention. Both
Experiments Check In
A few of you wrote to me to ask about how my year of experiments is going. To refresh everyone, for 2021, I changed personal websites, started blogging daily again, changed book publishing models, moved to a new newsletter host, and tried to fix an old guitar with my son
Get Your Ass Kicked
From Brené Brown [https://www.goodreads.com/quotes/9855106-if-you-are-not-in-the-arena-getting-your-ass] via Weekly Thing [https://weekly.thingelstad.com/]: > “If you are not in the arena getting your ass kicked on occasion, I am not interested in or open to your feedback. There are a million cheap seats in the world today
Experiment 1: Sivers Style
The reason I moved my personal site was to start some experiments — to see what I liked to publish and what my readers liked too. The first experiment was to implement the same idea Derek Sivers had last year with his books. I think it’s genius. The idea he
It’s Time to Get Personal
The personal website seems to making a comeback. Why? When social networks fail, we return to the hub: the place you own, the place where you control the experience. It's where you're indexed for life, if you're lucky. It's where you'
9 Lessons on Landing Pages
I just spent 3 months in meetings and writing sessions helping to create a landing page and content strategy for a new product that I can’t tell you about — you’re not in the product’s audience anyway, so it doesn’t matter. What I can tell you, now
Be a Lazy Billionaire
I was inspired to start updating my oldest available book, The Van Halen Encyclopedia [https://www.cjchilvers.com/the-van-halen-encyclopedia], by a few great ideas I’ve seen from others over the past month. I thought they might inspire you too. I began by updating the book in real time on